This bill adds a new section to chapter 41.05 RCW directing the state to develop and promote a statewide mobile pregnancy application for prenatal, pregnant, and postpartum people enrolled in medical assistance under chapter 74.09 RCW. It requires "the authority" named in the new section to issue a request for proposals within 180 days of the new section’s effective date and allows the authority to contract for the application on a statewide basis using competitive bidding under chapter 39.26 RCW. The RFP must require the app to provide Washington-specific education, resources, and links to the authority, the Department of Health, and other state programs; a consistent workflow to increase awareness of state programs; the ability to survey users; content meeting clinical standards; multiple languages; availability on Android and iOS; and regular provision of aggregate, deidentified usage data. The selected vendor must regularly report aggregate, deidentified metrics including number of users of the app who are medicaid enrollees, number engaging with Washington-specific content, number seeking additional information about medicaid enrollment or other resources, monthly and daily user counts, average session length, and any other information requested by the authority or state agencies. The authority must collaborate with the Department of Health to ensure the app is included in informational resources as directed in RCW 43.70.619. This is a procedural and programmatic change creating a new statutory procurement and reporting requirement; it does not create a new crime or change penalties. The text provided does not identify which specific agency "the authority" is, does not state the effective date that triggers the 180-day RFP deadline, and does not include details on funding, contract terms, procurement evaluation criteria, the frequency or format of data reports, privacy or security standards beyond requiring deidentified aggregate data, or any enforcement or oversight mechanisms. It also references other RCW sections without reproducing their text.

If enacted, the state will contract for a statewide mobile pregnancy app aimed at Medicaid-eligible pregnant and postpartum people to push Washington-specific education, links to agency programs, care coordination, and surveys; the app must work on iOS and Android, support multiple languages, meet clinical standards, and routinely send the state aggregate deidentified usage metrics (monthly/daily users, engagement with Washington content, time spent, and other requested metrics). This creates a new outreach channel for the Department of Health and other state programs and shifts responsibility to the unnamed “authority” to run a competitive procurement within 180 days of the law taking effect and to include the app in state informational resources. The most affected parties are Medicaid-enrolled prenatal, pregnant, and postpartum people (who will gain a centralized digital resource) and the contracting authority and vendor(s) (who must design, operate, and report on the app to state specifications). Practical impacts include added procurement and contract management work for the authority, development and ongoing reporting costs for the vendor, and new data flows to state agencies that could inform program outreach. Key uncertainties remain: the bill text here does not say which agency is the contracting authority, how the project will be funded, the effective date that starts the 180-day deadline, the frequency and format of the “regular” reports, or detailed privacy and security standards beyond requiring deidentified, aggregate data.